WeAre8, PBC
Privacy Policy

We know how much you value privacy, and we realize that you care about what happens to the information you provide to us through our SAM-I, website, and other sources We have provided highlights below regarding how we collect, use, and share your information that you or others provide to us. If some of the information from the highlights is missing in the full Privacy Policy it is still considered as a part of the WeAre8 Privacy policy. The collected information may change with time and not necessarily reflected in full in Privacy Policy.

We collect information from a variety of sources, including information that you give us directly (for example, when you post information or register on the SAM-I), information that we receive from affiliates and other third party sources, and information automatically collected when you visit our Websites (such as via cookies or web beacons).


  • Brand name
  • Contact name
  • Emails
  • Phones
  • Addresses
  • Company number
  • Brand logo
  • Payment Information  stored on Stipe side

Campaign related information.

  • Campaign, ad set, ad names
  • Brand name
  • Brand logo
  • Objective
  • Targeting (age, gender, location, custom audiences)
  • Timing
  • Budget
  • Beneficiary Charity
  • Video Creative
  • Questions
  • CTA link

WEare8 pixel tracking

  • DeviceIDs
  • Cookies
  • IPs (tracking for locations, but not storing)
  • Transation information (consumer email, transaction amount, transaction id, transaction time, any other information sent to WeAre8 by brand)


  • DeviceIDs
  • Cookies
  • IPs (tracking for locations, but not storing)

Campaign results information

  • Paid Brand Video view
  • Paid Brand Video opens
  • Paid Brand Video acceptance
  • Paid Brand Video completion
  • Paid Brand Video declines
  • Paid Brand Video interruptions
  • Individuals’ Demographics
  • Individuals’ answers


  • Campaign creation/editing
  • Moderation results
  • Chosen Charities
  • Frequency of campaigns
  • Login time and location
  • Session time 


All the data is being collected to:

  • Provide individuals with the most relevant Paid Brand Videos
  • Help brand to better understand their consumers and connect with them via Paid Brand Videos and incentives
  • Improve your Advertising experience
  • Content and Advertising Personalization
  • Measuring delivery and effectiveness of advertising
  • To facilitate electronic communications
  • To provide services expressly required by you
  • To deliver content and measure it's effectiveness
  • To use precise geographic location data and provide personalized services


  • We collect DeviceIDs and Cookies to save your temporary data until you authenticate with social application, and to match your account with 3rd party databases to get more data and to provide you with better Paid Brand Video


We share your information as follows:

  • With third party service providers or business partners who help us with our business functions
  • With affiliated companies and non-affiliated business partners for our or the third party’s marketing purposes
  • With individuals when you post or share information (either publicly or with a specified audience, depending on your preferences and selections)
  • If necessary to protect the safety, property, or other rights of us, our users, or employees, or when required by law
  • With your consent
  • If the ownership or control of the Websites or its assets changes, we may transfer your information to the new owner


In order to request all the data that we store - please send a request to sam-i@weare8.com from your email that is specified in SAM-I and we will process your request within 30 days.


In order to request consent withdrawal or deletion of all the data, please send a request to sam-i@weare8.com from your email that is specified in SAM-i and we will process it within 30 days.


WeAre8, PBC (“WeAre8,” “we,” or “us”) respects your concerns about privacy and values the relationship we have with you. This Privacy Statement describes the types of information we collect about you, how we use the information, with whom we share it, the choices available to you regarding our use of the information, and how you can contact us about our privacy practices. The collected information may change with time and not necessarily reflected in full in Privacy Policy.

1. What Information Does This Privacy Statement Apply to

This Privacy Statement applies to the collection, use, and disclosure of information from and about you by WeAre8 on our website (http://www.weare8.com/), SAM-i, through external social media platforms, and through telephone, email communications, and other sources (collectively, our “Website ”). SAM-I will collect the same information identified in this Privacy Statement and that information will be used and shared as stated in this Privacy Statement.

This Privacy Statement does not apply to third party websites that may be accessible through hyperlinks on the Website, which have their own privacy statement that we encourage you to review. Linking to a third party site does not mean that we endorse the site, any products or services described on the site, or any other material contained in a third party site. To the extent any linked websites you visit are not owned or controlled by us, we are not responsible for the sites’ content, any use of the sites, or the privacy practices of the sites. Please review the privacy statement on those other websites to see how they handle your information.

If you choose to use our Website in any way, such as browsing or interacting, you agree with the terms of our current Privacy Statement as posted here. If you do not agree with this Privacy Statement, you should not use our Website. We may update or modify this Privacy Statement from time to time at our sole discretion, and will note the date of last update on the top of this page. We encourage you to visit this area frequently to stay informed, as your continued use of our Website following the posting of changes to these terms means that you consent to such changes.

2. What Information Does WeAre8 Collect?

  • We may obtain information about you from various sources. We may collect this information when you provide it on our website, SAM-I, mobile application, SDK, external social media platforms, in telephone or email communication, in connection with social networking, or at one of our events. We also collect information when other users post information about you using the Website. When you visit the Website, we may also collect certain information about your device or usage by automated means or by using technologies such as cookies, web server logs, and web beacons.

    Information that You or Others Provide

    You may choose to provide information to us in a number of ways, such as when you register on the Website, create and send Paid Brand Videos, when you provide billing and brand verification information, when you post or provide content, when you contact us, or when you otherwise interact on the Website.

    The types of information you may provide to us include:

     Contact information (such as brand name, contact name,  address, city, state, ZIP code, email address and telephone number)

     Billing and brand verification information that you choose to provide (including your billing address, company number, payment methods)

    • Product preferences, advertisement preferences, and other information about how you use our Website, such as the people, groups, and products you are connected to and how you interact with them

     Advertising Content you submit or post as a part of creating and sending Paid Brand Videos (such as photographs, videos, logos, questions, CTA links, targeting, Beneficiary Charity, budgets, tracking or any other information you provide)

     Campaign results information (Paid Brand Video view, opens, acceptance, completion, declines, interruptions, Individuals’ Demographics, Individuals’ answers)

     SAM-I behavioral usage data (Campaign creation/editing, Moderation results, Chosen Charities, Frequency of campaigns, Login time and location, Session time)

    WeAre8 Pixel Tracking (DeviceIDs, Cookies, IPs (tracking for locations, but not storing), Transation information (consumer email, transaction amount, transaction id, transaction time, any other information sent to WeAre8 by brand) 

If you provide us with information regarding another individual or brand, we will assume that you have that person’s consent to give us his or her information.

In addition, we may collect information about you that is provided to us by other Website users or Brands and other third parties.

Information Collected Automatically

When you visit this Website or our online advertisements, utilize our services, open an email that we send you, or interact with social networking applications, we may collect information about your usage or device by automated means or by using technologies such as cookies, web server logs, and web beacons. As set forth in more detail below, we may also collect information about your usage and browsing habits using various web-based technologies.

• Cookies: Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Your browser may tell you how to be notified when you receive certain types of cookies and how to restrict or disable certain cookies. Some cookies may exist for only a single session and some are persistent for multiple sessions over time. We may use cookies that are managed by WeAre8 or by third parties for the purposes provided in this Privacy Statement, including for session management, authentication, user preference storage, Website performance and personalization, Website analytics, advertising (including affiliate marketing), content management, eCommerce, search, and social media integration.

• Web server logs: In conjunction with obtaining information through cookies, our web servers may log details regarding your device, operating system, or information about your Website usage.

• Web beacons & pixels: To control which web servers collect information described above, we may place tags on our Website or in emails called “web beacons ” or “pixels. ” These are computer instructions that link web pages to particular web servers and their cookies. Web beacons and pixels can be used to track the pages you view, links that you click, or other online behavior. These tools may also be used to measure the effectiveness of our email campaigns by identifying the individuals who open or act upon an email message, when an email message is opened, how many times an email message is forwarded, the type of software, device, operating system and browser used to deliver the email, and any URL accessed through our email message. Such tools are also used in connection with online advertisements on our Website and on third party websites to collect the same types of information with respect to individuals who click on advertisements.

Other: we may use other technology to collect information for the purposes described in this Privacy Statement.

Such technologies may permit collection of data elements such as demographic data, browser type, MAC address and other device information, operating system type and settings, domain, the address of the web page that linked you to our Website, IP address, pages visited, whether you have visited us before or are new to the Website, activities conducted on the page (such as search queries), and the day and time of your visit.

If you access our Websites or Applications from a mobile device, we may collect your precise location using GPS, cell tower, Bluetooth, or WiFi signals. You may turn this feature off in your account settings at any time in the settings of your mobile device.

At this time, we do not honor “do not track ” signals from website browsers. However, you may refuse or delete cookies. If you refuse or delete cookies, some of the functionality of our Websites may be impaired. If you turn off cookies, Web beacon and other technologies will still detect visits to our Websites, but the information they generate cannot be associated with other non-identifiable cookie information and are disregarded. Please refer to your browser Help instructions to learn more about how to manage cookies and the use of similar technologies.

3. How Does WeAre8 Use My Information?

We collect, maintain, and use your information for the following purposes:

establishing and verifying the identity and eligibility of Advertisers;

• opening, maintaining, administering, managing, and servicing Advertiser profiles, accounts or memberships;

 processing, servicing or enforcing transactions (including credit or debit card transactions, gift card transactions, and payments to content creators);

 providing products, content, content suggestions, services, and support;

 conducting special events, sweepstakes, surveys, programs, contests, and other offers (and communicating with you about such events);

 analyzing and improving our products, services, or Website (including developing new products and services; improving safety; managing our communications; analyzing our products; performing market research; performing data analytics; and performing accounting, auditing and other internal functions) and sharing the performance of your posts on external platforms with brands and advertisers;

 providing Advertisers with product, service, or company updates;

 marketing and advertising our products or services as well as products and services of third parties (such as affiliates, subsidiaries, and business partners);

 responding to your inquiries or comments, or contacting you as necessary;

 operating and communicating with you about or through external social networking platforms

 maintaining the security and integrity of our systems, including maintaining internal records;

 conforming to legal requirements or industry standards, complying with legal process, detecting and preventing fraud or misuse, defending our legal rights, or protecting others;

 as part of a merger, acquisition, transfer, sale, corporate change, or any other transaction involving all or a portion of WeAre8's assets

4. How Does WeAre8 Share My Information?

We share your information with the audience on the Website that you specifically identify as well as anyone when you share public content. All details about your public profile may be shared with Website users.

We may disclose your information to third parties who help us with our business functions, such as service providers or suppliers, and with business partners. Such third parties are not authorized to use or disclose your information except as necessary to perform services on our behalf or comply with legal requirements. Examples of these service providers include entities that process credit card and other types of payments, help us moderate content posted on the Website, provide web hosting or analytics services, or who assist with marketing functions. These services providers may be located around the world and in countries where privacy rules are different or less stringent than rules in the country where you reside.

We may also contract with third-party advertising networks that collect IP addresses and other information through the use of cookies, web server logs and web beacons on our Websites and emails; on third-party websites and emails; and on our advertising placed on third-party websites. They use this information to provide advertisements about your products and services. This process also helps us manage and track the effectiveness of our and third party marketing efforts.

In addition, we may share your information if necessary to protect the safety, property, or other rights of us, our customers, or employees, or when otherwise required by law. We may also share your information with your consent in certain circumstances.

We reserve the right to transfer information we have about you in the event we sell, transfer, or engage in another transaction involving all or a portion of our business or assets, or undertake another form of corporate change, including bankruptcy. Following such a sale, transfer, or transaction, or corporate change, you may contact the entity to which we transferred your information with any inquiries concerning the processing of that information.

We will store and process your information in the United States or other countries where privacy laws may be less stringent than the laws of the country in which you reside. If you are in the European Economic Area (that is the European Union and Norway, Iceland, Lichtenstein), we will use model clauses approved by the European Commission to transfer your information to the United States. If we need to further share this information with third parties within or outside the United States, we will do so in line with those model clauses. A copy of the model clauses can be provided on request.

5. What About External Social Media Platforms?

Our Websites’ web pages may embed plugs-ins, widgets or other apps of various external social media platforms. When you encounter those embedded objects, your internet browser may make a direct connection to the social media platform’s service and may share with the social media platforms information such as which of our Websites you have visited, information about your public profile, or content you have posted.

You may also be able to access your WeAre8 account by signing on through various social media sites. Your participation with the services provided on social media platforms is voluntary. If you choose to sign on using this service, WeAre8 will collect certain information from your social media account including your profile information (such as user name, email address, birthday, stated location city) and other interactions on that social media platform (such as content, interests, contacts, and likes). The information we may have access to will vary by social media platform and is controlled by privacy settings on that platform and your choices on that platform. Your use of services on third party social media platforms are governed by the privacy statement and other terms of use for that third party social media platform, until such information is shared with us, and then such information is also subject to this Privacy Statement.

6. Is My Information Secure?

WeAre8 will take reasonable precautions to protect your information from loss, misuse or alteration. Please be aware, however, that any email or other transmission you send through the Internet cannot be completely protected against unauthorized interception.

7. Does WeAre8 Collect Information From Children?

WeAre8 does not intentionally collect information from children under 13 years of age, and children under age 13 should not submit any information to us. If we become aware that a child has provided us with information without parental consent, or a parent or guardian of a child contacts us through the contact information provided below, we will use reasonable efforts to delete the child’s information from our databases.

8. What Choices Do I Have?

We want to communicate with you about our products and services and make content available to you, but only in the ways that you agree to hear from us. You may “opt-out, ” or unsubscribe from our newsletters, special offers or discounts, or other marketing communications by following the unsubscribe instructions in any e-mail or other communication you receive from us. After doing so, you will not receive future promotional emails unless you open a new account, enter a contest, or sign up to receive newsletters or emails. You may also continue to receive non-marketing communications about your account or purchases that you have made. Please allow up to 2 weeks to process your request.

We store data for as long as it is necessary to provide the products and services described in this Privacy Statement and for our internal business purposes. You can delete your account at any time. When you delete your account or content you have posted on the Websites, that content (such as profile information, photos, and status updates) will no longer be viewable to the public or Websites users. However, your information will continue to be stored in our internal systems for our administrative purposes. In addition, information that other users have posted about you will remain on the Websites.

We also participate in interest-based or behavioral advertising. This means that you may receive advertising on our website or other websites that are tailored to how you browse.

9. How Can I Contact WeAre8?

WeAre8 is committed to working with consumers to obtain a fair and rapid resolution of any queries, complaints, or disputes about privacy. If you have submitted information to WeAre8 and you would like to have it deleted from our databases or corrected, or if you have any other questions or comments regarding our privacy practices, please email us at sam-i@weare8.com for more information.

10. I Live in California – What About My California Privacy Rights?

If you are a California resident, you have the right to request information from WeAre8 regarding the manner in which WeAre8 shares certain categories of your personal information with third parties, for the third parties’ direct marketing purposes. California law provides that you have the right to submit a request to WeAre8 at its designated email address and receive the following information:

 The categories of information WeAre8 disclosed to third parties for the third parties’ direct marketing purposes during the preceding calendar year; and

 The names and addresses of third parties that received such information, or if the nature of their business cannot be determined from the name, then examples of the products or services marketed.
You are entitled to receive a copy of this information in a standardized format and the information will not be specific to you individually. You may make such a request by emailing us at sam-i@weare8.com.

WeAre8 Cookie Policy


WeAre8, PBC (“we”or “us” or “our”) may use cookies, web beacons, tracking pixels, and other tracking technologies when you visit our website https://www.weare8.com/
and/or SAM-I including any other media form, media channel, mobile website, ormobile application related or connected thereto (collectively, the “Site”) tohelp customize the Site and improve your experience.

We reserve the right to make changes to this Cookie Policy at any time and forany reason. We will alert you about any changes by updating the “Last Updated”date of this Cookie Policy. Any changes or modifications will be effectiveimmediately upon posting the updated Cookie Policy on the Site, and you waivethe right to receive specific notice of each such change or modification.

You are encouraged to periodically review this Cookie Policy to stay informedof updates. You will be deemed to have been made aware of, will be subject to,and will be deemed to have accepted the changes in any revised Cookie Policy byyour continued use of the Site after the date such revised Cookie Policy isposted.


A “cookie” is a string of information which assigns you a unique identifier that we store on your computer. Your browser then provides that unique identifier to use each time you submit a query to the Site. We use cookies on the Site to, among other things, keep track of services you have used, record registration information, record your user preferences, keep you logged into the Site, facilitate purchase procedures, and track the pages you visit. Cookies help us understand how the Site is being used and improve your user experience.


The following types of cookies may be used when you visit the Site:

Advertising Cookies
Advertising cookies are placed on your computer by advertisers and ad servers in order to display advertisements that are most likely to be of interest to you. These cookies allow advertisers and ad servers to gather information about your visits to the Site and other websites, alternate the ads sent to a specific computer, and track how often an ad has been viewed and by whom. These cookies are linked to a computer and do not gather any personal information about you.

Analytics Cookies
Analytics cookies monitor how users reached the Site, and how they interact with and move around once on the Site. These cookies let us know what features on the Site are working the best and what features on the Site can be improved.

Our Cookies
Our cookies are “first-party cookies”, and can be either permanent or temporary. These are necessary cookies, without which the Site won't work properly or be able to provide certain features and functionalities. Some of these may be manually disabled in your browser, but may affect the functionality of the Site.

Personalization Cookies
Personalization cookies are used to recognize repeat visitors to the Site. We use these cookies to record your browsing history, the pages you have visited, and your settings and preferences each time you visit the Site.

Security Cookies
Security cookies help identify and prevent security risks. We use these cookies to authenticate users and protect user data from unauthorized parties.

Site Management Cookies
Site management cookies are used to maintain your identity or session on the Site so that you are not logged off unexpectedly, and any information you enter is retained from page to page. These cookies cannot be turned off individually, but you can disable all cookies in your browser.

Third-Party Cookies
Third-party cookies may be place on your computer when you visit the Site by companies that run certain services we offer. These cookies allow the third parties to gather and track certain information about you. These cookies can be manually disabled in your browser.


Most browsers are set to accept cookies by default. However, you can remove or reject cookies in your browser’s settings. Please be aware that such action could affect the availability and functionality of the Site.

For more information on how to control cookies, check your browser or device’s settings for how you can control or reject cookies, or visit the following links:

Apple Safari
Google Chrome
Microsoft Edge
Microsoft Internet Explorer
Mozilla Firefox
Android (Chrome)
Iphone or Ipad (Chrome)
Iphone or Ipad (Safari)

In addition, you may opt-out of some third-party cookies through the Network Advertising Initiative’s Opt-Out Tool.


In addition to cookies, we may use web beacons, pixel tags, and other tracking technologies on the Site to help customize the Site and improve your experience. A “web beacon” or “pixel tag” is tiny object or image embedded in a web page or email. They are used to track the number of users who have visited particular pages and viewed emails, and acquire other statistical data. They collect only a limited set of data, such as a cookie number, time and date of page or email view, and a description of the page or email on which they reside. Web beacons and pixel tags cannot be declined. However, you can limit their use by controlling the cookies that interact with them.


This Cookie Policy is part of and is incorporated into our Privacy Policy. By using the Site, you agree to be bound by this Cookie Policy and our Privacy Policy.


If you have questions or comments about this Cookie Policy, please contact us at sam-i@weare8.com.