The next generation of music talent is about to transform your social feed experience.
WeAre8, the social media bringing social and economic freedom to artists worldwide, today unveils 8fest - a global, three-day virtual festival running 11-13 July 2025, curated by industry tastemakers and built to elevate emerging artists on a world stage.
In partnership with Gotobeat and Nordoff and Robbins, WeAre8 invites music lovers, artists, and change-makers to step into a bold new frontier of social music experiences in a way that transforms the social feed.
Daily lineups will be handpicked by influential industry insiders including:
Together, they will curate a line-up that highlights tomorrow’s stars directly into users’ 8 feed - with exclusive music drops, live performance content, and unfiltered energy that cuts through the noise.
What makes 8fest different?
Artists can upload their music directly to WeAre8 for a chance to be featured during the festival. Fans can tune in, follow the curators, and discover what’s next - without the controlling algorithms of traditional social platforms.
With major support from Clash Magazine, FAC, The Independent, and more, 8fest is redefining the music festival for the digital age. WeAre8 is not just changing how music is shared. WeAre8 is changing how musicians are discovered.
Commenting on 8Fest, CEO and founder of WeAre8 Zoe Kalar says: “WeAre8 is not just another social media platform - it’s a revolution that puts the social and economic power with the artists and the fans. A place built for creative freedom, economic liberation, and human-first values. With 8Fest, music becomes more than sound - it becomes what it has always been - a catalyst for deep human connection.”
Davide Mura of Gotobeat adds: “8Fest is the first-of-its-kind music festival hosted on a social media platform to promote some of the amazing emerging talent across the UK. For many up-and-coming artists, opportunities to perform on a big stage and reach wider audiences are few and far between, so we’re excited to give these artists the visibility they deserve and to give their fans a brilliant festival experience for free.”
Sandy Trappitt, Director of Fundraising at Nordoff and Robbins says: “We’re proud to be the charity partner for 8fest — a bold new platform that celebrates the power of music to connect, inspire and uplift. At Nordoff and Robbins Music Therapy, we believe music is a force for good, and partnering with WeAre8 and 8fest allows us to amplify that message in a fresh and exciting way. Together, we can champion emerging artists while supporting the transformative power of music therapy.”
About WeAre8
WeAre8, founded by tech entrepreneur Zoe Kalar (formerly known as Sue Fennessy), is a revolutionary social media platform that protects people’s self expression, values people's time and empowers them to make a positive impact. Through its transformational economic model, WeAre8 gives back the majority of its ad revenue to its citizens, community groups, charities, creators, and planet projects. By allowing individuals to earn micro-payments for ad-views and providing them with the option to pay it forward, WeAre8 is a movement towards shifting the infinite power of big tech back into the hands of the people, in a social home built to share love - not incite hate and division.
About Gotobeat
Gotobeat is a live music platform bringing fresh energy to the scene, building real community around new talent and live discovery.
About Nordoff and Robbins
Nordoff and Robbins is the UK’s largest music therapy charity, with a unique approach shaped by more than 60 years of practice. Through the power of music, it breaks through the barriers caused by life-limiting illness, disability and social isolation. The charity does this through providing music therapy to people across the UK, whilst also training the music therapists of the future and funding research to measure and improve the impact of its work. From adults with dementia reconnecting with their family, to autistic children finding their voice, Nordoff and Robbins believe that everyone who needs it should have access to music therapy, because it can, quite simply, transform people’s lives.
Media Contacts:
Angie Moxham – WeAre8: angie@thefourthangel.com or call 07889 209950
Barry O’Reilly – WeAre8: barry@thefourthangel.com
Davide Mura – Gotobeat: davide@gotobeat.com
