SAM-i (Sustainable Ad Manager-intelligent) delivers transformational results for advertisers; ensuring high attention, fully completed video views , and insights directly from real people with every campaign. SAM-i, makes advertising completely transparent, allowing advertisers to see how much impact they are making with every booking, with part of your investment supporting charities and carbon solutions right across the world.
As the only social platform to be fully audited by PwC, SAM-i helps brands reach their performance, societal and sustainability goals with full transparency on every pound or dollar spent.
Get better business results. Help change the world.
We only count your video view when it is 100% complete. 8Citizens opt-in to receive brand ads at a time that suits them. They watch the ads and then answer up to three questions about the brand. They then get valued for their time by receiving micropayments in their 8Wallet. Plus an automatic charity donation is made AND we invest in climate solutions with every ad that is watched.
Your brand is able to ask between 1-3 personalised questions per video ad. Questions can help build audience segments, inform future strategy or measure the impact of your campaign and creative. As an advertiser, you can track responses in real time.
Customising your target audience has never been easier. Tailor your audience by gender, location, age and interests. On top of this, you are able to retarget people based on the unique insights they have shared with you.
With every ad viewed, your brand makes an impact. 50% of your total spend goes back to 8Citizens (people can use the money in their 8Wallets to pay their mobile bill, withdraw to their PayPal account, or pay it forward to charities). In addition, 5% of all spend is automatically donated to a charity and is invested into climate solutions across the world through our partnership with Ecologi.
If you move 9.5% of your digital or social budget to WeAre8, we offset enough to make your entire plan carbon neutral.